Posts tagged #Italo Fontana

News: U-BOAT Opens Boutique at the Ponte Vecchio in Florence. Another Italian Landmark.

Press Release

U-BOAT opens another Italian landmark in the Ponte Vecchio historical bridge in Florence.

Being present in Florence, capital of the Renaissance, means a lot for all the prestigious brands but even more for Italo Fontana, creative soul behind U-BOAT, and since the beginning standard bearer of the “Made in Tuscany” values.

Italo, born in the near medieval city of Lucca, announces the opening of the U-BOAT third italian flagship store. The boutique, opens its doors in the short and popular pedestrian Ponte Vecchio, the oldest bridge in Florence spanning the River Arno. It is one of the few remaining bridges with houses built upon.

The opening follows the opening of the Italian boutiques in Milan, Corso Como and also overseas with the recent launch of its 18th boutique in the fashionista Nathan Rd. in Hong Kong.

For more info on U-BOAT click here.

Posted on October 22, 2013 by Editor & Publisher and filed under News, Watch Shopping and tagged U-BOAT Boutique Florence Ponte Vecchio Italo Fontana 2013.

News: U-BOAT Unveils a New Range of 43 mm Limited Edition Chimeras with New Crown Innovation.

Press Release

U-‐BOAT creations are always renowned for their tough appearance, exuding an impression of power, with unique identity and distinctive design. Their large and characteristic dial couples with the huge crown wheel on the left-hand side of the watch, winning the appreciation of men and women endowed with personality, contemporary style and adventurous spirit.

Today, Italo Fontana creative mind behind U-BOAT has created a new version for the Chimera model in 43 mm. All the versions of the Chimera in materials from bronze, to silver .925, to burnished steel, will be available also embellished by emeralds, rubies and white and black diamonds, not to mention an amazing new range of straps, great example of the fine Italian hand work with exclusive symbols in silver and precious stones crafted into the straps.

Furthermore, Italo decides to add a new innovation: a patented system for retrieval of the watch crown. Nestled between U-BOAT's iconic left hand crown and its crown guard is a sculpted pusher that can be depressed to eject the inner-crown from its recessed position. This enables ease of adjustment for both the date and time. Pushed one, the inner crown will pop out to enable the adjustment of the date, pushed twice, allows you to change the time.