If the M.A.D.1 broke the rules, the M.A.D.2 spins a different story. In case you missed the beginning, M.A.D.Editions were born from frustration: MB&F’s own families and close friends could not afford an MB&F watch. How could they propose something just as creative, but at an accessible price? In 2021 —amid COVID—they decided to release the result of that frustration, in the form of a one-off drop.
Posts filed under M.A.D.Editions
Insider: M.A.D.Editions M.A.D.1S Ice Blue & Purple. A Perfect Slimmer Pair.
Continuing to craft more accessible timepieces Max Büsser and the MB&F team debuted the fifth edition during Geneva Watch Days. The new M.A.D.Editions M.A.D.1S. is a slimmer watch now with a single time indication cylinder and also now powered by a Swiss-made movement. Here at WCL we’ve always been huge fans of the M.A.D.Editions that bring the MB&F magic closer to those that have to remain within a tighter budget when it comes to watches.
Introducing: M.A.D.Editions M.A.D.1S Ice Blue & Purple. Now a Slimmer Watch with a Swiss-Made Movement.
Max Büsser and the MB&F team now debut the fifth edition in the M.A.D.Editions story right in time for Geneva Watch Days, continuing to craft more accessible timepieces that nod to the thrill of the mechanical art universe. The new M.A.D.Editions M.A.D.1S. is a slimmer watch with a single time indication cylinder and powered by a Swiss-made movement.
