Press Release
The Hour Glass will unveil another groundbreaking project in the form of a pop-up store situated at the heart of Orchard Road at leading shopping center Paragon from September 18th thru the 30th. Themed “Super Machines and Horological Heroes”, this pop-up will stage some of the most iconic and avant-garde timepieces, paying homage to a collective of individuals who revolutionized watchmaking and watch design at the turn of the millennium.
Coinciding with the Singapore Formula One Grand Prix Race weekend, “Super Machines and Horological Heroes” will offer a unique cultural experience to both locals and out-of-town guests during the 13-day showcase at the Main Atrium of Paragon shopping center. Stemming from The Hour Glass’ reputation as a pioneering stalwart in promotion and development of contemporary horological culture around the world, “Super Machines and Horological Heroes” is another manifestation of this mission.
Hailed by pundits as ‘Superheroes’ in the world of horology, these trailblazing brands and individuals harnessed the dexterity and technological advancement in artistic watchmaking; giving rise to these spectacular ‘super machines’.
A platform of many-firsts that include: Launch of 21 Novelties of which 7 are exclusives for The Hour Glass, 4 Live Technical Artistry Showcases, a Magnificent Showcase of the GPHG Masterpieces from 2006, a Plenary Session of Legendary Independent Watchmakers.
Featured brands include: Ulysse Nardin, Parmigiani Fleurier, De Bethune, Hublot, MB&F, Urwerk, Romain Jerome and H. Moser & Cie.
For more info on the Hour Glass click here.
