In preparation for the SIHH 2016 next month, Jaeger-LeCoultre has just unveiled five new Reverso watches with sixteen references, commemorating the 85th anniversary of the birth of this iconic watch first presented in 1931. This undisputed style icon elicits the same wonderment decade after decade. The strength of its pure, discreet lines makes the Jaeger-LeCoultre Reverso the epitome of elegance. Daniel Riedo, CEO of Jaeger-LeCoultre says: “To mark its 85th birthday, we wished to offer a new vision of the Reverso, so that each individual can immediately recognize the collection that matches their own character and the model destined to become theirs. It was about respectfully evolving this legendary watch while bearing certain key prerequisites in mind: preserving the nature of this exceptional watch that is a concentrated blend of the wealth of talent within our Manufacture, as well as safeguarding its elegance and its contemporary spirit; clarifying the collections by instating three stylistic expressions —Reverso Classic, Reverso Tribute and Reverso One."

We will be bringing you all of our live images and pricing information for all the new Reversos straight from Geneva next month as we attend the SIHH 2016. Stay tuned ladies and gentlemen. For now, the stock images will need to suffice.

The new collection includes the following timepieces:

Reverso Classic

The Reverso Classic available in stainless steel and in three different sizes provides the perfect space on which to give free rein to the imagination, such as through an engraving. Available in three different sizes: Small 34 mm x 21 mm —Quartz movement powering the watch—, Medium 40 mm x 24.4 mm —automatic movement— and Large 45.6 mm x 27.4 mm —automatic movement. References are as follows: Small on leather strap: Q2618430 on metal bracelet: Q2618130; Medium on leather strap: Q2538420 and Large on leather strap: Q3828420.

Reverso Classic Large Duo

The unexpected can also take the form of a dial indicating a second timezone on the steel or 18K rose gold Classic Large Duoface watch. Capitalizing on the principle of reversibility, the Manufacture has developed and crafted movements capable of driving indications displayed on two separate dials. This invention remains to date entirely exclusive to the Grande Maison. A day/night indicator appears at 6 o’clock on the brushed, guilloché front dial, while the black dial on the back, bearing large stamped hour-markers and graced with 'clous de Paris' hobnail finishing, displays 'home time'. Instead of the traditional 12 o’clock numeral, the Jaeger-LeCoultre anchor symbol dominates this sunburst composition that makes a striking contrast with the linear nature of the front side. The second dial also springs another surprise by revealing in its center the discreet yet tangible presence of the free-swinging oscillating weight. Case measuring 47 mm x 28.3 mm and powered by an automatic movement. References: Stainless Steel ref. Q3838420 and 18K rose gold ref. Q3832420.

Reverso Classic Duetto

It is made to be admired, worn and made your own. Crafted in 18K rose gold or stainless steel, it flatters every wrist in its two sizes: small and medium. With its two back and front dials and a double set of hands driven by a single movement, it radiates an enduringly seductive elegance. On the back, the deep black dial features an Art Deco style enhanced by two rows of diamonds that flirt with the night hours. Small case size 34.2 mm x 21 mm and medium size 40 mm x 24.4 mm. Available on stainless steel with black alligator strap or in 18K rose gold with matching rose gold beaded bracelet. Small size in 18K pink gold ref. Q2662130 on bracelet, Small in 18K pink gold ref. Q2662430 on leather strap, Small in stainless steel ref Q2668130 on braceclet and Small in stainless steel ref. Q2668430 on leather strap. Medium size in 18K pink gold ref. Q2572120 on pink gold bracelet, Medium size in 18K pink gold ref. Q2572420 on leather strap, Medium in stainless steel ref. Q2578120 on stainless steel bracelet and Medium in stainless steel ref. Q2578420 on leather strap.

Reverso Tribute Duo

The new Jaeger-LeCoultre Reverso Tribute Duo ref. Q3908420 radiates a discreet yet distinctive presence. It adopts a decidedly contemporary attitude with its stainless steel case and blue hour-markers. Its medium case size —42.8 mm x 25.5 mm— expresses a sophisticated aesthetic. Its front dial is slightly grained to achieve the subtle depth effect immediately recognized by connoisseurs. It is enlivened by a distinctive small seconds display. Swiveling the case reveals another dial, embodying a more daring facet of its personality. The color blue chimes with the identity codes of the Reverso, setting a different tempo that is both richer and stronger. Fitted with a blue alligator strap and powered by the manual wound calibre Jaeger-LeCoultre 854A/2.

Reverso Tribute Calendar

The new Jaeger-LeCoultre Reverso Tribute Calendar ref. Q3912420 watch provides a perfectly balanced representation of the Manufacture’s expertise. On one side it displays a a complete calendar, and on the other, the exclusive Reverso Duo function. The graphic narrative on the front exudes intense sophistication epitomized in the hammered moon-phase display. This captivating moon-phase is echoed in perfect symmetry on the back with an opulently staged day/night indicator. It is topped with a tiny triangle enabling easy reading. Anthracite predominates on the guilloché dial with its 'clous de Paris' hobnail finish, making a perfect match with the elegant pink gold of the case. The new Reverso Tribute Calendar is fitted with a brown alligator strap and powered by the manual wound Jaeger-LeCoultre Calibre 853. Case size 49.4 mm x 29.9 mm in 18K rose gold.