Last week we headed to Beverly Hills, California for the grand opening of the new Jaeger-LeCoultre boutique located on Rodeo Drive —one of the world’s most luxurious destinations for luxury shopping and luxury lifestyle. The new boutique is three times larger than the previous JLC boutique in Beverly Hills and it is without a doubt one of the most beautiful watch boutiques we’ve visited. For this incredible trip, The Maybourne Beverly Hills was our home away from home. Along with an architectural tour of the City of Angels, the grand opening of the new boutique, and the release of the new Polaris Date Green Gradient Dial, we also enjoyed some decadent meals with our friends at Jaeger-LeCoultre.
These decadent and unforgettable meals took place at Craft, Crustacean Beverly Hills and Tommy’s. As far as cocktails, these were always served in style at The Maybourne Bar. Nested at the lobby of the Maybourne hotel, its posh decor, and blue leather chairs make for an incredible atmosphere that makes the afternoon cocktail hour flow like a dream.
In keeping with the innovative design concept that made its debut in the new Shanghai flagship in January, the new Rodeo Drive boutique translates the spirit of La Grande Maison into a welcoming environment that brings the Manufacture closer to its visitors. The façade has been inspired by Jaeger-LeCoultre’s celebrated Reverso, featuring sweeping lines that evoke the Art Deco design and swiveling movement of its case, while the interior emphasizes organic materials and natural colors, fusing tradition and modernity to evoke the serenity and beauty of Jaeger-LeCoultre’s home in the Vallée de Joux. The new Jaeger-LeCoultre boutique is located at 430 North Rodeo Drive in Beverly Hills, California and will be open to guests Monday through Saturday from 10:00am to 6:00pm.
For more info on Jaeger-LeCoultre click here.
