In response to new legislation on the Swiss Made ordinance for watches, H. Moser & Cie. launched the Swiss Mad Watch on January 12th, 2017. More than a watch, the Swiss Mad Watch is a symbol: it is 100% Swiss, it embodies the greatest strength of Swiss Haute Horlogerie and all that is truly of value, encapsulated in a label worthy of this name. The Venturer Swiss Mad model shares in the spirit of the Swiss Mad Watch.