Today May 10th, 2022 Gérald Genta’s very own Royal Oak broke the record set by the Royal Oak ref. 5402 with case No. 2, that sold for CHF 1,058,500 —approx $1,060,000 USD— at the Phillips Royal Oak 50th Sale this past weekend . Genta’s very own Royal Oak ref. 5402ST, a C-series stainless steel watch with an 18K yellow gold bezel bearing case number 1556 hammered at CHF 2,107,000 Swiss Francs —approx $2,170,000 USD— at the Sotheby’s Important Watches Auction in Geneva. Although the watch was fitted with a gold bezel, it was never intended to be a two-tone watch. Genta’s extravagant character required for the watch to be even more unique.

Genta’s very own Audemars Piguet Royal Oak is now the most expensive Royal Oak ever sold at auction. While the buyer is undisclosed, we believe that the watch was purchased by Audemars Piguet for their permanent museum collection.

For more info on Sotheby’s click here.