Yesterday, Sunday, January 28, 2024, was an action-packed NFL doubleheader with the San Francisco 49ers beating the Detroit Lions and the Kansas City Chiefs beating the Baltimore Ravens leading to the 58th edition of the Super Bowl.

With Super Bowl LVIII —58— set between the Kansas City Chiefs and the San Francisco 49ers, Breitling is thrilled to announce their official Super Bowl 58 Chronomat. The new Breitling Chronomat B01 42 Super Bowl 58 Edition comes in a 58-piece limited edition as a tribute to Norman Julius “Boomer” Esiason —esteemed Ambassador and longstanding ally of the Brand— and in support of the Boomer Esiason Foundation. For the development of this watch, Boomer Esiason played an integral role alongside Breitling. A distinctive feature of the Breitling Chronomat B01 42 Super Bowl 58 Edition is the ‘Super Bowl LVIII’ logo on its case back as well as the engraving “LIMITED EDITION” and its individual number out of 58. 

The watch is equipped with a 42 mm case in 18K red gold, a dark blue dial with black subdials, and a matching 18K red gold Rouleaux bracelet or a black Rouleaux-inspired rubber strap. The watch is powered by the in-house Breitling Manufacture Calibre 01, a COSC-certified chronometer with a power reserve of 70 hours.

The first of the 58 Chronomat B01 42 Super Bowl LVIII watches will be available exclusively through a BEF auction with 100% of the proceeds donated to the Boomer Esiason Foundation. Then, Breitling will contribute 10% of the proceeds from all 58 watches to the Boomer Esiason Foundation.

Thierry Prissert, Breitling USA President says, “The important work Boomer does with his foundation and the impact it has made on those with Cystic Fibrosis is inspiring. It is a privilege to be able to partner with Boomer on this Limited Edition Chronomat in support of the Boomer Esiason Foundation.”

Sticker Price USD 23,500 on a rubber strap and USD 42,500 on a matching 18K red gold bracelet. For more info on Breitling click here.