Since it was founded in 1994, aviation has always been a passion for Bell & Ross. Over the years, the watch brand has become a leading benchmark in the instrument watch field. In 2011, the brand launched the eye-catching Red Radar. This year marks the return of this watchmaking UFO. The style of the new BR 03-92 Red Radar Ceramic version is as modern as ever and brings its own innovative reinterpretation to the watch display. 

Its display breaks the traditional watchmaking codes by revisiting the graphics of an aircraft control radar. The time can be read via a system of rotating discs, combined with an analog hand. The dial is topped with a red sapphire crystal. The newcomer adopts the BR 03 case, which is 42 mm in diameter. In constant pursuit of innovation and performance, on this occasion, Bell & Ross has chosen to use black ceramic. 

This high-tech material is scratch-resistant, yet soft to the touch. The watch is being released in a limited edition of 999 pieces. This time the Red Radar Ceramic revisits the innovative display of the Red Radar, with a more realistic, playful look. The system comprises two concentric discs which fuse with the dial. Its playful design is reminiscent of a stylized toy. These elements replace the hour and minute hands. In a major new feature, the discs move two tiny screen-printed planes, giving the impression that these are flying over the dial.

The hour scale is screen-printed on the inside (back) of the sapphire crystal, and so is well protected from impacts and abrasions. For this innovative display, two ultra-light discs had to be designed to preserve the power reserve. These very robust discs will not deform and they maintain constant parallelism. The assembly of each of these components was fine-tuned to the nearest micron. Guaranteeing such precision required all our in-house engineers to pool their expertise. The two rotating discs on this ground-breaking display take the place of the conventional hands.

The two stylized planes replace the traditional arrows :

- The passenger plane travels on the large, outermost disc, showing the hours.

- The fighter plane flies on the smaller-diameter disc, nearer the center of the dial, showing the minutes.

- A slim, analog central hand accompanies these two planes, showing the seconds.

The passenger plane travels more slowly than the fighter plane, as it does in reality. The former completes one lap of the dial in 12 hours, the latter in sixty minutes. Ultimately, there are two levels on the display. The lower level with the discs and planes, and the upper level with the hour-scale printed on the inside of the sapphire crystal. The large red hand navigates between the two as it would on an aviation radar.

Bell & Ross is in constant pursuit of innovation and performance. Its ground-breaking, avant-garde new BR 03- 92 Red Radar Ceramic perfectly embodies this spirit. This timepiece combines excellence in watchmaking and design. The Bell & Ross BR 03-92 Red Radar Ceramic is delivered with a black rubber strap and an ultra-resilient nylon velcro strap.

Sticker Price $4,300 USD. For more info on Bell & Ross click here.